From the handshake to the kiss: Visual motifs of affect in representations of politics in the Spanish press

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• dc.contributor.author Salvadó-Romero, Alan
• dc.contributor.author Oliva Rota, Mercè
• dc.contributor.author Tedesco-Barlocco, Brunella
• dc.date.accessioned 2021-05-12T08:37:56Z
• dc.date.available 2021-05-12T08:37:56Z
• dc.date.issued 2021
• dc.description.abstract In the last few years, affect has entered the field of politics through both the media and political actors themselves. This article is based on the hypothesis that the images of affect that illustrate contemporary political narratives in the media reflect different visual motifs which are linked to an iconographic tradition that began in the art world. Through the iconographic analysis of images published in the three newspapers in Spain with the largest general readership (El País, El Mundo, and La Vanguardia) from 2011 to 2017, this article identifies three visual motifs of affect: the handshake, the hug, and the kiss. The study of these motifs highlights the survival of certain forms of emotion that are easily recognisable and engage with a longstanding iconographic tradition. At the same time, the article inquiries into the meanings derived from these iconographies and their implications on the representation of politics and of political leaders. The proliferation of motifs of affect in politics then connects with both the mediatisation of politics and an affective turn, which invites us to re-examine the role of emotion in the contemporary public sphere.
• dc.description.sponsorship This study was financed by the Ministry of Economy, Industry and Competitiveness as part of the research project “Los motivos visuales en la esfera pública. Producción y circulación de imágenes del poder en España, 2011-2017” (“Visual Motifs in the Public Sphere: Production and Circulation of Imagesof Power in Spain, 2011-2017”). Reference: CSO2017-88876-P).
• dc.format.mimetype application/pdf
• dc.identifier.citation Salvadó A, Oliva M, Tedesco-Barlocco B. From the handshake to the kiss: Visual motifs of affect in representations of politics in the Spanish press. Communication & Society. 2021;34(2):247-61. DOI: 10.15581/003.34.2.247-261
• dc.identifier.doi http://dx.doi.org/10.15581/003.34.2.247-261
• dc.identifier.issn 0214-0039
• dc.identifier.uri http://hdl.handle.net/10230/47397
• dc.language.iso eng
• dc.publisher Universidad de Navarra
• dc.relation.ispartof Communication & Society. 2021;34(2):247-61
• dc.relation.projectID info:eu-repo/grantAgreement/ES/2PE/CSO2017-88876-P
• dc.rights © Salvadó A, Oliva M, Tedesco-Barlocco B. From the handshake to the kiss: Visual motifs of affect in representations of politics in the Spanish press. Communication & Society. 2021;34(2):247-61. This is an open-access article distributed under the terms of the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium. http://creativecommons.org/licenses/by/4.0/
• dc.rights.accessRights info:eu-repo/semantics/openAccess
• dc.rights.uri http://creativecommons.org/licenses/by/4.0/
• dc.subject.keyword Iconography
• dc.subject.keyword Political communication
• dc.subject.keyword Gesture
• dc.subject.keyword Affective turn
• dc.subject.keyword Emotion
• dc.subject.keyword Public sphere
• dc.subject.keyword Visual motif
• dc.title From the handshake to the kiss: Visual motifs of affect in representations of politics in the Spanish press
• dc.type info:eu-repo/semantics/article
• dc.type.version info:eu-repo/semantics/publishedVersion