Including the animal standpoint in critical public relations research

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  • dc.contributor.author Almiron, Núria, 1967-
  • dc.contributor.author Fernández, Laura
  • dc.date.accessioned 2021-05-28T08:21:08Z
  • dc.date.available 2021-05-28T08:21:08Z
  • dc.date.issued 2021
  • dc.description.abstract In this paper we argue that adopting critical animal studies perspectives in critical public relations can not only be very fruitful, but that it is also a necessity if the aims of the latter are to be achieved. To this end, this text introduces the challenges and opportunities that the field of critical animal studies brings to critical public relations studies. First, a short explanation of what critical animal studies is and why it can contribute to critical public relations studies is provided. Then the main fields of research where this contribution can be most relevant are discussed, including ethics, discourse studies and political economy. The final aim of this theoretical paper is to expand research within the field of critical public relations by including a critical animal studies approach. Eventually, the authors suggest that embracing the animal standpoint in critical public relations is an essential step to furthering the study of power, hegemony, ideology, propaganda or social change and to accomplishing the emancipatory role of research.
  • dc.format.mimetype application/pdf
  • dc.identifier.citation Almiron N, Fernández L. Including the animal standpoint in critical public relations research. Public Relat Rev. 2021;10(2):139-61. DOI: 10.1177/2046147X211005368
  • dc.identifier.doi http://dx.doi.org/10.1177/2046147X211005368
  • dc.identifier.issn 2046-147X
  • dc.identifier.uri http://hdl.handle.net/10230/47682
  • dc.language.iso eng
  • dc.publisher SAGE Publications
  • dc.relation.ispartof Public Relations Review. 2021;10(2):139-61
  • dc.rights Almiron N, Fernández L. Including the animal standpoint in critical public relations research. Public Relat Rev (10(2)) pp. 139-61. Copyright © 2021 SAGE Journals. DOI: 10.1177/2046147X211005368
  • dc.rights.accessRights info:eu-repo/semantics/openAccess
  • dc.subject.keyword Animal ethics
  • dc.subject.keyword Animal rights
  • dc.subject.keyword Anthropocentrism
  • dc.subject.keyword Critical animal studies
  • dc.subject.keyword Critical public relations
  • dc.subject.keyword Speciesism
  • dc.subject.keyword Persuasion industry
  • dc.title Including the animal standpoint in critical public relations research
  • dc.type info:eu-repo/semantics/article
  • dc.type.version info:eu-repo/semantics/acceptedVersion