Do Millennials differ in terms of survey participation?
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- dc.contributor.author Bosch, Oriol J.ca
- dc.contributor.author Revilla, Melanieca
- dc.contributor.author Paura, Ezequielca
- dc.date.accessioned 2018-07-11T08:49:44Z
- dc.date.available 2018-07-11T08:49:44Z
- dc.date.embargoEnd info:eu-repo/date/embargoEnd/2020-09-01
- dc.date.issued 2018-07
- dc.description.abstract Millennials have been the focus of quite some research because of their differences with older cohorts. Besides, young respondents have been considered as a hard target population for surveys. However, to our knowledge, no research has compared the levels and types of survey participation of the Millennials versus the older generations. Using a dataset of 1,570,301 panelists of an opt-in online panel in eight countries from Europe, Latin America and North America, we show that Millennials differ from older cohorts in terms of survey participation. Millennials show lower participation rates than older cohorts. Moreover, they present significantly higher proportions of surveys answered using smartphones. However, differences across cohorts in terms of break-offs and survey evaluation are mainly nonsignificant and/or nonmeaningful.ca
- dc.format.mimetype application/pdfca
- dc.identifier.uri http://hdl.handle.net/10230/35131
- dc.language.iso engca
- dc.relation.ispartofseries RECSM Working Paper Series;58
- dc.rights This is an Open Access article distributed under the terms of the Creative Commons Attribution License Creative Commons Attribution 4.0 International, which permits unrestricted use, distribution and reproduction in any medium provided that the original work is properlyattributed.ca
- dc.rights.accessRights info:eu-repo/semantics/openAccessca
- dc.rights.accessRights info:eu-repo/semantics/embargoedAccess
- dc.rights.uri http://creativecommons.org/licenses/by/4.0/ca
- dc.subject.keyword Millennialsen
- dc.subject.keyword Survey participationen
- dc.subject.keyword Break-offen
- dc.subject.keyword Smartphonesen
- dc.subject.keyword Survey evaluationen
- dc.title Do Millennials differ in terms of survey participation?ca
- dc.type info:eu-repo/semantics/workingPaperca