El gran potencial de las máquinas vending : las medias a tu alcance

Figueroa Mármol, María

El gran potencial de las máquinas vending : las medias a tu alcance

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Citation

Figueroa Mármol, M. El gran potencial de las máquinas vending : las medias a tu alcance. 2018. handle: http://hdl.handle.net/10230/35327

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Abstract

In the present project, it has been investigated on the feasibility of introducing tights in vending machines, as well as the acceptance that this business model would have among consumers. Inorder to do this, the project has been divided intotwo blocks: the first consists of contextualizing within its theoretical framework the two products under study, the vending machines and the tights. The second includes the first definition of the business model, the analysis of its acceptance whose conclusions constitute the basis for the determination of the real business plan and,finally, 1 did the pertinent viability plan. The work concludes with a general vision of the project, with its future expectations and the approach of other applications that the business model could be given.