La presencia del deporte femenino en el telediario prime time de televisión española: temporada 2021/22
Citation
Pecino, I. La presencia del deporte femenino en el telediario prime time de televisión española: temporada 2021/22. 2023. handle: https://hdl.handle.net/10230/73036
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Abstract
La temporada televisiva 2021/22 en España coincide con el auge de un seguimiento sin parangón del deporte femenino, un cambio inédito en la sociedad española.
Esta investigación se sitúa en la confluencia de los Sports Media Studies y los Gender Studies, y a partir del estudio de caso de los informativos de la televisión pública española (La1), analiza cómo se ha contribuido a esta incipiente transformación sociocultural desde el ámbito periodístico. En los últimos años, en este campo teórico se han denunciado sistemáticamente la infrarrepresentación de la presencia del deporte femenino en los medios de comunicación, cómo prácticas profesionales discriminatorias o estigmatizadoras al representar a la mujer deportista como objeto hipersexualizada o en roles secundarios que la infantilizan, recurriendo a encuadres noticiosos dónde se resta mérito a sus logros o se las estereotipa desde el paradigma de la otredad. Atendiendo estos precedentes, se plantea un diseño metodológico de orientación cuantitativa basado en la técnica de análisis de contenido. Para ello se elabora un instrumento ad hoc compuesto de dos tablas de recogidas de datos, una dedicada a las categorías de presencia y relevancia informativa, y otra a las de representación y tratamiento periodístico en esta última es donde se incluyen elementos de análisis discursivo multimodal. Algunos de los resultados, obtenidos a partir de un análisis de los datos cuantitativos indican que, de las 3.308 noticias, el deporte femenino ocupa el 14,9% frente al 68,77% del deporte masculino y el 7,13% del mixto (el resto corresponde a noticias no-deportivas o de información general). Con estos datos, al compararlos con los estudios precedentes en el ámbito español, se constata que, aunque existe cierta mejora en la cobertura, tanto en tiempo como en unidades de noticias, la información relacionada con el deporte femenino sigue estando infrarrepresentada en el medio público.
The television season of 2021/22 in Spain coincides with the emergence of a growing following for women's sports, a significant change in Spanish society. This research is situated at the confluence of Sports Media Studies and Gender Studies and based on the case study of the news programmes of Spanish public television (La1), it analyses how journalism has contributed to this incipient socio-cultural transformation. Recently, this theoretical field has systematically denounced the under-representation of the presence of women's sport in the media, how discriminatory or stigmatising professional practices have been used to represent women athletes as hypersexualised objects or in secondary roles that infantilise them, and to resort to news frames that detract from their achievements or stereotype them from the paradigm of otherness. Taking these precedents into consideration, a quantitative methodological design based on the technique of content analysis is proposed. To achieve this, an ad hoc instrument was developed, consisting of two data collection tables, one dedicated to the categories of presence and informative relevance, and the other to those of representation and journalistic treatment, the latter including elements of multimodal discursive analysis. Some results, obtained from an analysis of the quantitative data, indicate that, of the 3,308 news items, women's sport occupies 14.9% compared to 68.77% for men's sport and 7.13% for mixed sport (the rest corresponds to non-sports news or general information). These data, when compared with previous studies in Spain, show that, although there has been some improvement in coverage, both in terms of time and news units, information related to women's sport continues to be under-represented in the public media.
The television season of 2021/22 in Spain coincides with the emergence of a growing following for women's sports, a significant change in Spanish society. This research is situated at the confluence of Sports Media Studies and Gender Studies and based on the case study of the news programmes of Spanish public television (La1), it analyses how journalism has contributed to this incipient socio-cultural transformation. Recently, this theoretical field has systematically denounced the under-representation of the presence of women's sport in the media, how discriminatory or stigmatising professional practices have been used to represent women athletes as hypersexualised objects or in secondary roles that infantilise them, and to resort to news frames that detract from their achievements or stereotype them from the paradigm of otherness. Taking these precedents into consideration, a quantitative methodological design based on the technique of content analysis is proposed. To achieve this, an ad hoc instrument was developed, consisting of two data collection tables, one dedicated to the categories of presence and informative relevance, and the other to those of representation and journalistic treatment, the latter including elements of multimodal discursive analysis. Some results, obtained from an analysis of the quantitative data, indicate that, of the 3,308 news items, women's sport occupies 14.9% compared to 68.77% for men's sport and 7.13% for mixed sport (the rest corresponds to non-sports news or general information). These data, when compared with previous studies in Spain, show that, although there has been some improvement in coverage, both in terms of time and news units, information related to women's sport continues to be under-represented in the public media.
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Premi Treball de Fi de Grau a la Recerca en Gènere. IX edició. Curs 2022-2023
Treball de fi de grau en Comunicació Audiovisual. Curs 2022-2023
Tutora: Lorena Gómez Puertas
Treball de fi de grau en Comunicació Audiovisual. Curs 2022-2023
Tutora: Lorena Gómez Puertas
