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The controversial side of CRM: study on the effect of cause-related marketing on consumers’ perception of social causes | 456 |
March 2023 | April 2023 | May 2023 | June 2023 | July 2023 | August 2023 | September 2023 | |
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The controversial side of CRM: study on the effect of cause-related marketing on consumers’ perception of social causes | 5 | 7 | 14 | 13 | 5 | 2 | 2 |
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TFGECOADE2021ARMAContro.pdf | 255 |
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United States | 120 |
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