Valverde Valencia, Àlex2023-09-272023-09-272023-09-27http://hdl.handle.net/10230/57979Tutor: Dr. Frederic Guerrero Solé. Treball de fi de Màster en Cultura Digital i Mitjans Emergents (DiCEM)This applied thesis project is conceived in a moment of profound technical and social transformation and aims to critically and deeply explore the integration of Generative Artificial Intelligence (GenAI) in post-compulsory education in the Spanish setting. To achieve this, it acquires a multidisciplinary perspective focused on the development of the new communicative competencies that emerge as fundamental in this new context, and along with the educational community, it seeks to produce reference material, usage guides, and visuals that reflect on the ethical dilemmas of GenAI, and invite a critical look on the extensive use of these systems in education.application/pdfengLlicència CC Reconeixement-NoComercial-SenseObraDerivada 4.0 Internacional (CC BY-NC-ND 4.0info:eu-repo/semantics/masterThesisGenerative Artificial Intelligence (GenAI)AI LiteracyEducational TransformationArtificial Intelligence in Education (AIEd)Communicative Competenciesinfo:eu-repo/semantics/openAccess