Rossinyol Boladeres, AnnaVizuete Hernández, Adrián2024-10-152024-10-152024http://hdl.handle.net/10230/61412Treball de Fi de Grau en Administració i Direcció d'Empreses. Curs 2023-2024Tutors: María Gundín Castro i Oriol Amat SalasThis paper investigates the financial effects of the COVID crisis on the luxury fashion industry. The methodology used is a number of ratios and financial data studied from the financial statements of eleven companies in the sector. The results are compared with the data of four other industries: mass-apparel fashion, energy, food and pharmaceutical. The investigation unveiled the challenges luxury fashion faced during the 2020 crisis but recovered in around a year, and that the more luxurious a company is, the less affected it was. The comparison then revealed many similarities in financial behaviour with the mass-apparel fashion industry, and concluded that both fashion sectors behaved cyclically, and the others, countercyclically. This research contributes to the financial and numerical analysis of luxury fashion during COVID, a subject with limited in-depth research so far. It also proposes that future studies research the long-term effects of the pandemic crisis on the sector.application/pdfengThis work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International LicenseTreball de fi de grau – Curs 2023-2024Luxe -- Aspectes econòmicsCOVID-19 (Malaltia) -- Aspectes econòmicsinfo:eu-repo/semantics/bachelorThesisAccessibleCOVID-19 crisisCyclicalFinancial performanceInaccessibleIntermediateLuxury fashionRatiosRecoveryinfo:eu-repo/semantics/openAccess