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Browsing Llibres (Departament de Comunicació) by Subject "visibilidad web"

Browsing Llibres (Departament de Comunicació) by Subject "visibilidad web"

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  • Santos-Hermosa, Gema; Lopezosa, Carlos; Codina, Lluís (Universitat Pompeu FabraEPI (El Profesional de la Información), 2022)
    We analyse interactivity in the digital press, focusing our study specifically on aspects related to user experience and user options for interaction. In so doing, our objective is the improvement of digital communication, ...
  • Lopezosa, Carlos; Trillo Domínguez, Magdalena; Cabrera, Marga; Codina, Lluís (Universitat Pompeu FabraEPI (El Profesional de la Información), 2022)
    Given the confirmation of the fundamental role of the application of Search Engine Optimization (SEO) in digital news media as part of the media's commitment to its readers, this chapter proposes to analyze the process ...

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